Senior vice-president, marketing and communications, Eastern Europe, Middle East and Africa, Mastercard
Years in current position: 5
Years with current company: 31
Size of department: 50+
Previous jobs
• Vice-president, consumer marketing Europe, Mastercard
• Director of marketing, Italy and Greece, Mastercard
Recent campaigns
• Launch of the world’s first Touch Card
• ‘Out of this world’ football game
• Internal change management programme to integrate 12 new markets into Mastercard’s EEMEA region
• Expo 2020 Dubai sponsorship
What is your objective in your current role?
I wake up every morning to create opportunities that enable people to engage with and love the Mastercard brand. Bo