Abdulrahman Inayat, co-founder and director of award-winning independent marketing communications consultancy agency W7Worldwide
A recent study has shown the UAE and Saudi Arabia emerge as leaders in the MENA region in terms of CSR implementation. The report also highlights how the value of giving is culturally ingrained in the region and therefore not an attribute that needed to be adopted. Companies are striving more and more to run their businesses ethically, responsibly and with a conscience. Charitable giving and CSR activity regularly sees a major spike during the holy month of Ramadan and Hajj (Pilgrimage)
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