Head of agency: Ahmad Haider

Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.

Network agencies: dentsu X, Carat, iProspect, Merkle, Dentsu Creative, Dentsu Sports International and Tag

Services: Consumer intelligence and data, media strategy, media planning, media buying and investment, performance marketing and commerce, marketing effectiveness, partnerships and innovation, content marketing, influencer marketing, social media, experience platforms, commerce, sports marketing

Key clients: Hungerstation, Saudi Vision 2030, Bupa, Jarir Bookstore, Public Investment Fund, Ferrero, Kraft Heinz, Mastercard, General Motors, Riyadh Art, Badael

Awards won: 2 Silvers – MMA Smarties 2024; Highly Commended Award – Athar Awards 2024; 1 Gold, 4 Bronze – MENA Effies 2024; Network of the Year MENA, 1 Grand Prix, 7 Gold, 1 Silver, 1 Bronze – MENA Digital Awards