The Mobile Marketing Association’s (MMA) Smarties Awards celebrates the teams and talent who are leveraging the power of mobile and emerging technologies to create the best marketing campaigns in the MENA region. The entries are judged on strategy, creativity and execution where best practices have been used to full effect to create innovative campaigns that drive business impact.
RAKBANK’s Marketing campaign dominated the MMA MENA Smarties Awards ceremony held on February 10th at Five Palm Jumeirah by winning five Golds, one Silver and two Industry awards for the RAKfoodie Campaign.
Gold – Lead generation / Direct response / Conversion
Gold – Product/ Services launch
Gold – Pr
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