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OOH Guide 2026 out now with Strategy, CX and Culture issue

Industry experts share insights into the state of outdoor media, while the issue delves into how strategy, CX and culture are changing the marketing landscape.

Campaign Middle East’s OOH Guide 2026 MENA is now out on stands and online, released alongside the November issue, The Strategy, CX and Culture Issue.

The guide brings together expert perspectives on the region’s outdoor industry – from the rise of programmatic DOOH to bringing emotion and meaning back into the medium. Contributors include IKEA’s Carla Klumpenaar, Al Arabia’s Jalal Khanfour, Hills Advertising’s Sami Al Mufleh, Hypermedia’s Dylan Temple-Heald, Outsite Billboards’ Ahmed Bhagat, Ipsos’s Ziad Issa, Multiply Media Group’s James Bicknell, MPN’s James Harrison and The Vantage’s Manoj Khimji.

The guide also features a pull-out leaflet of Campaign Middle


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