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ABG announces the launch of Marketer of the Future Middle East

Flagship event brings together global and regional leaders from marketing, media, technology, academia and government on November 20 at TODA Theatre, Dubai.

The Advertising Business Group (ABG) has officially announced the launch of Marketer of the Future Middle East.

The Advertising Business Group (ABG) has officially announced the launch of Marketer of the Future Middle East, its flagship event taking place on 20 November 2025 at the TODA Theatre in Dubai.
Designed as the region’s most forward-looking marketing gathering, Marketer of the Future will unite advertisers, agencies, media owners, tech platforms, academia and policymakers to explore the trends, technologies and transformations shaping the next decade of marketing.
Some of the key speakers headlining this year’s event are:
• Stephan Loerke, CEO of the World Federation of Advertisers (WFA), who will bring a global perspective on responsible, effective and future-ready marketing practices.


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the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on influencer marketing and the luxury industry, and is also tasked with the brand’s social media presence. Alongside her daily reportage, she produces and edits video content for Campaign’s digital platforms — including Reels, interviews, and behind-the-scenes features. She specialises in capturing how brands build emotional connections with their audiences by prioritising relevance and authenticity through co-creation and storytelling.