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The Spin: Human or AI – looks like we all make mistakes

Every month, The Spin maintains an account of mishaps in the world of communications. Here are some we noticed in April 2025.

The Spin

Over the past month, The Spin received a score of submissions from around the world. As always, April 1 was particularly interesting, with several brands investing in a good laugh. However, not all of them got it right.
Some humorous ads such as the Dyson Airbrow, ‘Subwhey’ Protein Shakes and Whisker’s cat litter-scented candles were extremely on-brand and well received, while a few others, including such a certain iced tea team’s ‘Rest in Peach’ creative didn’t turn out peachy.
Firstly, the ‘Rest in Peach’ post was timed a tad early, released on March 31. Secondly s, consumers stated that they didn’t see the follow-up post on their feeds, which clarified that the first wa


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the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.