Campaign’s PR Faces to Watch 2025 – Lina Saeed, Senior Account Executive, Gambit Communications

Campaign’s PR Faces to Watch 2025 – Lina Saeed, Senior Account Executive, Gambit Communications

Age: 25

Nominated by Jamal Almawed, Founder & MD:
Lina is a force of nature with energy levels that put some of us to shame! Whether handling sensitive financial roundtables with global business media or dune bashing with motorheads on automotive clients, or even working with education reporters, Lina always delivers and has proven herself to be a key team member for us in just one year.

Career highlights

I took an unexpected leap from finance to PR, starting in operations at the Museum of the Future, where I worked with celebrities and government officials while leading a team of 100 before realizing my true passion is in media and communications.

In just one year, I have managed PR for top real estate and automotive clients, leading major launches like the Toyota Prado and Lexus LX 700. From securing top-tier media coverage in CNBC Arabia, CNN Business Arabic, The National, and Fast Company to leading international media trips for real estate giants like Omniyat, I’ve thrived in PR’s fast-paced world and had the chance to create campaigns I’m proud of.

Guiding principles

PR is all about building powerful relationships, staying ahead of the game, and making an impact and that’s exactly my approach. At Gambit, winning isn’t just a goal, it’s a habit. Creativity and passion fuel everything I do, ensuring my effort leaves a mark.

Side hustle

I run @DubaiByLina on TikTok, where I share the best of Dubai’s lifestyle, hidden gems, and travel adventures. From exclusive hotel stays to the latest unique experiences, I create engaging content that highlights the city’s best spots, offering my followers insider access to Dubai’s vibrant scene.

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