The 1 Billion Followers Summit, described as the world’s largest gathering of content creation and creators, will return to Dubai.
The premier hub for content creation will take place on January 10-11, 2024, at the Emirates Towers and the Museum of the Future.
The summit is expected to bring together over 3,000 content creators, influencers and creatives from all around the globe, including 100 expert speakers, to address and inspire over 1 billion people around the world and discuss new media’s role in supporting economies and contributing to sustainable development agendas.
It will also feature interactive workshops and discussion panels, where leading content creators share their knowledge and expertise with new influencers and emerging creatives.
With the aim of shaping the future of digital content and new media globally, it offers a platform to share knowledge, and extend partnerships and collaborations among influencers, content producers and various social media platforms.
Alia Al Hammadi, CEO of the New Media Academy said: “Through the 1 Billion Followers Summit, we aim to unite content creators, change makers, and thought leaders to address pressing global issues that impact both the present and the future of our world.
“The event also serves as a platform for content creators, social media platforms, and digital content production companies to exchange insights, fostering partnerships that align with the UAE’s strategy of becoming a global hub for creative industries and talents.
“Sharing social content is a huge responsibility that leaves a lasting impact on the individual and social levels. This is why the New Media Academy is keen on this annual event as a way to champion impactful content and positive narratives, in line with our commitment to unlocking the transformative potential of content creators, amplifying their influence.”
In its debut edition, the 1 Billion Followers Summit drew social media giants, with industry leaders such as Meta, Warner Bros., TikTok, YouTube, Snapchat, Facebook, and Mindvalley.
The lineup of speakers included renowned figures such as Trevor Noah, MatPat, known as The Nerdiest Guy on YouTube, Like Nastya, the kid behind world’s 3rd biggest YouTube channel, Jordan Matter, Devon Rodriguez, and more.