There’s no place like home as PAN rebrands

The home furnishing group has rebranded as it 'opens a door to engage with a wider and new customer base'

PAN Emirates has rebranded itself Pan Home as it “opens a door to engage with a wider and new customer base, while meeting the market’s evolved interior design tastes.”

Having been a staple of the region’s home furnishing scene for nearly 30 years, PAN Home says it will continue to build upon its previous identity’s success.

The brand has undergone a full 360-degree makeover, hinting at a more modernised approach and a considerable shift in its perspective.

Along with a fresh and simple take on its logo, PAN has improved its online and offline shopping experiences to complete the new identity.

“Having had the opportunity to run a business alongside the UAE’s and wider GCC growth and evolution has been a privilege. We’re immensely proud of the milestones achieved over 30 years in business and being a staple in the region’s home furnishings business,” said Abdul Rahman Al Shamsi, Founder, of PAN Home.

The brand has 22 stores across the GCC and changes to the overall look and feel of the stores and product presentation have been underway with Oman retail stores fully transitioned.

PAN Home will be visually reflective across all stores and customer touchpoints in the UAE over the coming months.