Tarek Sharafeddine, Managing Director, Neotic Media. Tarek Sharafeddine has taken on the role of Managing Director at Neotic Media, a newly established local media agency in Saudi Arabia.
In his new position, Sharafeddine will lead the agency’s growth, operations, and strategic direction, focusing on building a high-impact media offering tailored to the evolving needs of the Saudi market. His role will centre on delivering intelligence-driven, performance-led solutions that help brands unlock measurable business growth.
With close to two decades of experience across the region, Sharafeddine brings a strong track record in leading integrated media strategies for major clients. His experience spans across sectors such as telecom, banking,
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