The Work

Namshi – Road Trip

A brand initiative for e-commerce fashion destination Namshi.com, this campaign by Dubai-based independent agency Moloobhoy & Brown positions Namshi as a young and trendy lifestyle brand for a 16 to 24-year-old fashion forward audience. The online film captures the spirit of four friends as they adventure through the region on a road trip. The film is also showing in cinemas.

Project Road Trip

Client Namshi

Agency Moloobhoy & Brown

Executive creative director Hussain Moloobhoy

Creative director Elliott Brown

Director Joshua Lawrence

Production agency Magnet

Producer Wafa Tajdin

Sound design JBM Studio

Hair and ma

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.