Leo Burnett and Y&R Dubai have won the region’s first ever yellow Pencils at the D&AD awards in London.
Leo Burnett Dubai’s ‘du Tuesday’ work directed by Ali Ali won seven pencils, including a prestigious yellow for film direction. Y&R’s yellow was for Global Export’s ‘Little Books of Big Consequences’, which won in the design category for illustration.
Only 44 yellow Pencils were awarded this year and five black – the highest accolade – out of a total of 22,000 pieces of work from 85 countries.
Kalpesh Patankar, executive creative director at Y&R Dubai, said: “D&AD is undoubtedly the hardest show to win, and there’s a lot of prestige and pride that comes with the
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