Emirates flying high with its multi award-winning loyalty programme

The UAE airline has picked up top honours for Skywards which has more than 30 million members

Emirates airline has been honoured for its loyalty programmes from a number of awards providers.

It was named ‘Airline with the Best Frequent Flyer Programme’ at this week’s Business Traveller Middle East Awards 2024.

This was alongside awards for Best Airline Worldwide, Airline with the Best Premium Economy Class, Airline with the Best First Class and Best Airport Lounge in the Middle East.

Skywards bound

At the World Travel Awards, Emirates took home top accolades for the Middle East’s Leading Airline Rewards Programme 2024 – Skywards, the Middle East’s Leading Airline 2024 and the Middle East’s Leading Airline – First Class 2024.

Emirates Skywards also won Global Loyalty Programme of the Year Middle East at the International Loyalty Awards 2024 – one of the most significant and prestigious awards within the industry.

With more than 30 million members worldwide – Emirates Skywards continues to be one of the most valued and recognised loyalty programmes in the world.

The prestigious travel awards ceremonies were held on the sidelines of the Arabian Travel Market in Dubai this week and attended by industry leaders and professionals.

Emirates has earned a global reputation, and recently introduced a slew of product enhancements.

These include complimentary loungewear and meal pre-ordering for Business Class travellers, and the re-opening of 8 dedicated Emirates Lounges around the world after a full facility refresh.

This week at ATM, Emirates announced it will add 71 A380s and Boeing 777s to its multi-billion dollar retrofit programme.