Campaign’s PR to Watch 2023 – Stephanie Dafeta, Junior Account Manager, Atteline DMCC
Age: 26
Nominated by Atteline DMCC, Managing Director & Founder:
Stephanie has been with Atteline for four years and continues to flourish, challenge and inspire those around her. She remains a perfectionist and will not accept anything less. As a result, this is incredibly motivating for her team as the quality of work produced is of the highest standard. Furthermore, Stephanie goes above and beyond for those around her (clients, industry and teammates) and extends her arms outside of PR if needed to ensure all are supported as best as possible. It’s that extra mile which makes her stand out.
Career highlights
Stephanie Dafeta is a skilled and dedicated Junior Account Manager at Atteline with over four years of PR experience. Working across a portfolio of regional and international luxury, fashion, beauty, health and wellness brands, she manages campaigns from end to end with incredible efficiency, implementing different strategies and tactics to meet her client’s PR and business objectives. She is an excellent team leader with a positive and vibrant personality contributing to the wider team culture, making her a valued team asset. A hardworking individual, Stephanie is reliable and fast thinking, always willing to tackle any situation and find a solution.
Guiding principles
My ultimate guiding principle is to treat everyone respectfully, regardless of the person, age, or status.
Side hustle
In 2022, my friends and I launched The Shallowend – an Afro collective redefining the narrative. It is a community that serves as a multidisciplinary concierge, connecting like-minded individuals. We provide various services, resources, and opportunities for the collective, focusing on fashion, music, art, fitness and lifestyle, and access to exclusive experiences.
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