Campaign’s PR to Watch 2023 – Nour Chaoui, Senior Account Manager, Q Communications
Age: 27
Nominated by Cindy Mearini, Head of PR:
Nour has been a tremendous asset to the team and has been instrumental in growing the corporate client portfolio within Q Comms. Her ability to craft newsworthy editorial content and achieve standout coverage, coupled with her high level of client service and calm approach to tricky situations, have contributed to the agency retaining key clients, attracting new accounts, and motivating the team to work hard and produce their best results. Nour’s ability have resulted in her quick progression within the agency. She has a knack for writing opinion editorials and press releases for a range of clients, and ensures KPIs are met no matter what it takes.
Career highlights
My strong drive and determination allowed me to progress from Senior Account Executive to Senior Account Manager in the short space of 1.5 years. I work on a range of corporate and consumer clients, advising on communications strategy, drafting cut-through press content, and conducting ongoing media relations to create a strong strategic narrative and build brand elevation for our clients. In the last year, I’ve been focusing on developing the company’s corporate portfolio along with my director, working across hospitality groups, retail assets, real estate and advisory firms.
Guiding principles
Nurturing the team and creating a culture of inclusivity is so important. Teamwork is the cornerstone to achieving the best results so always be kind and take the time to go through things with the team. Stay curious, believe in the work and impact you are doing, no matter how small it may seem.
Side hustle
Taking the time to work out and de-stress is essential to me. I like to go on long walks or morning runs and listen to my favorite true crime / murder mystery podcasts.
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