Campaign’s PR Faces to Watch 2025 – Neimat Elkarib, Account Executive, Seven Media
Campaign’s PR Faces to Watch 2025 – Neimat Elkarib, Account Executive, Seven Media
Age: 24
Nominated by Sharan Sunner, Managing Director:
Neimat joined Seven 18 months ago after impressing us during her internship. With a psychology background, she excels in managing client relationships and team dynamics, especially onboarding new joiners. She plays a key role in major government campaigns, including DCT and the Presidential Court, handling complex, urgent projects with composure. Even as a fresh-faced Account Executive, clients valued her calm approach, problem-solving skills, and insightful counsel. A true team player, she never hesitates to work late to support the team, ensure smooth execution, and maintain client satisfaction.
Career highlights
Working in a fast-paced industry has shaped me into an adaptable and results-driven professional. I’ve worked in several diverse teams to deliver high-quality communications strategies, including campaigns with the Crown Prince Court, Environment Agency Abu Dhabi, and the Department of Culture and Tourism – Abu Dhabi. With a passion for merging integrated marketing strategies with consumer psychology, I strive to develop compelling narratives that resonate with target audiences, drive engagement, and strengthen positioning.
Guiding principles
I believe the best work happens when we’re fully aligned with our clients, bringing their vision to life, not just ticking boxes. Empathy and positivity are also key for me as they keep everything moving forward, making collaboration smoother and ideas even better. Most importantly, I’m all about being a team player in supporting, adapting, and jumping in wherever needed to achieve success.
Side hustle
I enjoy reading and conducting research related to psychology and attending related conferences and events! My previous research examined the effect of anxiety on university students in the Middle East, and my most recent study aims to explore career development barriers for women.
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