Campaign’s PR Faces to Watch 2024 – Kristina Fernandes, Senior Account Executive, Brazen MENA
Age: 27
Nominated by Louise Jacobson, Managing Partner:
Kristina is incredibly calm under pressure. She is diligent, passionate, dedicated and approaches everything with passion. She has honed her media skills professionally, over-delivering for her clients month on month. Kristina has made an incredible impact on the business, dedicating herself whole heartedly into every project she is given. She has driven projects independently and is a natural people person, fast becoming her clients favourite as she always ‘goes the extra mile’.
Career highlights
I have achieved outstanding results over-delivering KPI’s monthly. My enthusiasm has helped to propel the luxury division at Brazen MENA, executing strategies to boost recognition for iconic brands including; Atlantis, Magnolia Bakery and Smoki Moto whilst working closely on brand collaboration opportunities for my clients. My efforts in activations such as Signor Sassi and Lamborghini partnership, have given me insights into what is instrumental. Successful launches of SignorSassi and SmokiMoto, show where I have played a key role in growth and retention, I know my passion will be integral.
Guiding principles
Spread positivity in all aspects of your life – whether it’s work or personal relationships.
Side hustle
I am extremely passionate about exploring new restaurants.
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