Campaign’s PR Faces to Watch 2024 – Jumana Bataineh, Account Manager, Q Communications
Age: 24
Nominated by Sarah Downes, Head of Consumer PR:
Jumana is an outstanding candidate for Campaign Middle East’s Faces to Watch. As a PR Account Manager, her extensive network across diverse industries serves as a catalyst for impressive client collaborations. Jumana’s exceptional writing skills consistently captivate audiences, driving impactful campaigns forward. Serving as a mentor to her junior team members, she cultivates talent with grace and dedication, nurturing the next generation of PR professionals. Jumana’s multifaceted talents, from forging strategic partnerships to nurturing budding talent, mark her as a pivotal figure in the industry.
Career highlights
Jumana is a PR Account Manager with more than 5 years’ experience driving organic growth for brands across Dubai, London and Amman through PR, marketing, and social media. As a bilingual account manager, she has worked with brands including Victoria’s Secret, The Ritz-Carlton, Acer, Museum of The Future, Dubai Tourism, Starbucks, Hyatt, LEGO, Yas Island, NBA, Mövenpick & Fairmont. Her speciality lies in content writing and content creation. As a PR professional, she had the opportunity to manage creative projects and launch events including the NBA Abu Dhabi Games, Dubai Food Festival Vol.10, and Michelin Guide 2022.
Guiding principles
Nurturing the team and creating a culture of positivity is essential in the workplace. Teamwork and trust are cornerstones to achieving the best results so always be kind and take the time to give positive reinforcement and encourage your colleagues. Be a good listener and always offer support.
Side hustle
I also manage my personal food blog on Instagram & create original content including restaurant reviews, trendy reels, & stories, offering foodie guides, cooking recipes & lifestyle content, which allowed me to grow an organic following in under 6 months. I collaborated with restaurants e.g. YiFang.
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