Campaign’s Media to Watch 2023 – Mayar El Zanaty, Media Manager, Starcom Mediavest Group
Age: 26
Nominated by Ahd Talaat, General Manager:
Mayar is a superstar within our team. Her dedication, passion, growth mindset and positive attitude will take her places. Cherished by her team, management, colleagues and clients, she has what it takes to drive change and embed a solid culture to run a smooth operation. Mayar is ready to take the world by storm and we cannot wait to see what she will continue achieving, with excellence as per her usual.
Career highlights
Having spent my school and university years juggling studies, tennis practices and tournaments, family time, and social events, my upbringing has fostered my ambitious and dedicated character. I’ve grown to find the right balance among things that matter. My dual degree in political science and integrated marketing communications taught me to always put people at the center of what I do. I’m quite fortunate to be pursuing a career in a dynamic industry that continues to ignite my spark 3 years into the job with its endless learning opportunities across vectors.
Guiding principles
Managing one’s own time efficiently is key for a healthy balanced life. It helps produce quality work in a timely manner that allows you time and space to foster hobbies and build/maintain relationships.
My non-marketing 4 Ps guide me to be Passionate, Personable, Perky and Persistent.
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