Campaign’s Media Faces to Watch 2024 – Skander Naaman, Senior Media Executive, Havas Media Middle East

Campaign’s Media Faces to Watch 2024: Skander Naaman, Senior Media Executive, Havas Media Middle East

Age: 25

Nominated by Yara Elsayed, Media Manager:
Skander proved himself to be one of the most dedicated and passionate people on his team. His passion for media shines across his day-to-day work, which he always delivers with exceptional communication skills and remarkable team spirit. There’s no doubt that Skander’s analytical approach and ability to navigate challenging situations make him an upcoming media star.

Career highlights:
I started my career in performance, specializing in SEM and paid social working across multiple industries such as automotive, digital banking, F&B, and education. After a year, my focus shifted towards exploring more areas in media, which prompted my move into integrated planning to work on both online and offline campaigns. The exposure gave me a well-rounded view of the media industry, which further drove my ability to provide my clients with the most optimal strategic approach.

Guiding principles:
Having played club football since I was a kid, the values of the beautiful game have stuck with me. Work ethic, teamwork, and striving for excellence are the three main principles I’ve taken from my passion and try to apply in my daily life and career.

Side hustle:
My dad has been an entrepreneur in the restaurant industry for just under two decades. With the knowledge I’ve gained from working daily with audiences and social media, I support him in growing his latest business venture, a Lebanese concept in the heart of Paris: @kebirestaurant

Go Back to main article: Campaign’s Media Faces to Watch 2024