Campaign’s Media Faces to Watch 2024 – Karen Adel Abd Elmaseh, Media Executive, Essencemediacom Egypt

Campaign’s Media Faces to Watch 2024: Karen Adel Abd Elmaseh, Media Executive, Essencemediacom Egypt

Age: 24

Nominated by Salma Elkarabigy, Strategy & Business Unit Director:
Karen has exceptional skills, collaborative spirit, and positive attitude that make her standout. With a keen understanding of industry trends and dedication to client satisfaction, she consistently exceeds expectations. Her ability to innovate and adapt ensures she’ll excel in the media landscape. Embracing challenges with enthusiasm, she fosters a supportive team environment, driving success for both our team and clients. Karen is truly a rising star in the media industry, deserving of recognition for her outstanding contributions.

Career highlights:
In my professional journey, I have achieved milestones within the marketing and media fields. Initially, as an Influencer PR Associate, I successfully collaborated with various influencers, fostering strong relationships, and driving brand awareness. Building upon that experience, I transitioned to a media agency as a Media Executive, where I focused my skills in media planning and buying. During my time at Essencemediacom, I got the opportunity to improve my skills and get exposed to more challenges.

Guiding principles:
Passionate about the marketing field and media, I am constantly seeking new opportunities to expand my knowledge and expertise, eager to take on challenges and achieve further success. I am driven by a desire for continuous growth and am excited to contribute to the ever-evolving landscape of marketing and media.

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