Campaign’s Media Faces to Watch 2024 – Hesham Aiman Fathy Abel Latif, Senior Executive – Planning, Hearts & Science MENA, Dubai
Campaign’s Media Faces to Watch 2024: Hesham Aiman Fathy Abel Latif, Senior Executive – Planning, Hearts & Science MENA, Dubai
Age: 25
Nominated by Ribal El Halabi, Associate Director:
Hesham’s hard work, positive attitude, and dedication make him a perfect candidate for Campaign’s Faces to Watch. Over the last year, Hesham has been a key component in activating Jaguar Land Rover MENA’ Modern Luxury Principles through data driven planning, performance analytics and performance innovations. This has led to phenomenal results for our client across always-on and ATL campaigns. Hesham has also demonstrated strong capabilities in building client relationships based on trust and results, a key skill for any marketing professional. He continuously learns and adapts to our ever-changing industry. With his positive attitude and willingness to help others, i am confident his professional future is bright and promising.
Career highlights:
A 25-year-old senior executive planner at Hearts & Science MENA. I’m passionate about crafting strategic campaigns that leverage the power of digital media and data to connect with audiences on a deeper level. With my innovative approach and dedication to staying at the forefront of industry trends, I ensure our clients get bespoke solutions that yield business results. As a dynamic specialist in the field, I’m committed to pushing boundaries and shaping the future of advertising. It’s an honour to be recognized, and I look forward to making an impact in this ever-evolving industry for years to come.
Guiding principles:
I believe in pushing boundaries, and challenging norms, using innovation, data-driven strategies, and prioritizing client needs, to craft bespoke campaigns that resonate with audiences and deliver excellence. Ultimately, it’s about driving tangible results and fostering client satisfaction.
Side hustle:
Outside of my role at Hearts & Science, I indulge in gaming as a side hustle. Immersing myself in virtual worlds and conquering challenges fuels my creativity and strategic thinking. Whether it’s exploring vast landscapes or competing in online tournaments, gaming isn’t just a hobby but a passion that complements my professional expertise in digital marketing.
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