Campaign’s Media Faces to Watch 2024: Elham Fanous, Senior Media Executive, Spark Foundry KSA
Age: 30
Nominated by Zain Khan, Associate Business Director:
Elham’s presence in our team is nothing short of essential. Her commitment, dependability, intelligence, and work ethic are truly noteworthy. Elham’s digital marketing mastery and ability to craft award winning social-first strategies is a considerable boon to our team. Alongside her skills, Elham’s positive personality makes working with her a pleasure. A genuine team player, she effectively encourages productive conversations and brings out the best in others. A blend of professional commitment, extensive knowledge, and personable character make her the Campaign’s media face to watch in ’24
Career highlights:
I wasn’t always a media ninja. Starting my career in journalism and the NGO world, I eventually found the excitement I was seeking in marketing & advertising, working with some of the world’s most exciting brands across a gamut of roles. I’ve been a copywriter, a performance analyst, and a planner for sectors such as telecom, FMCG, automotive, and more. As you’ll see below, I always try to remain humble. But my (wonderful) manager recommended I share that I’ve worked with talented teams on award-winning campaigns, winning the Smarties Gold Award, Global Vanguard and ROI Excellence Awards.
Guiding principles:
Be kind and humble, do good, look on the bright side, and you’ll rarely be disappointed. Keeping a balance makes for focused, peaceful, and productive results. Most importantly, never put into the world something you wouldn’t like to receive. This applies particularly well in the advertising world.
Side hustle:
While my current primary side hustle is having a healthy pregnancy and preparing to be a mom, on most days, I also enjoy Pilates, board games, nature, and taking photos of beautiful sunsets.
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