Campaign’s Media Faces to Watch 2024 – Carla Ghraizi, Media Manager, Spark Foundry KSA
Campaign’s Media Faces to Watch 2024: Carla Ghraizi, Media Manager, Spark Foundry KSA
Age: 30
Nominated by Sala Salameh, Associate Business Director:
Carla shines as a rising star in the realm of media, driven by an unmistakable passion for her craft. A talented professional, she possesses an innate knack for detail and an unyielding dedication to delivering excellence in every endeavour. Her wealth of expertise and innovative flair consistently yield invaluable contributions and solutions that propel the growth and success of her clients. Beyond her exceptional professional abilities, Carla’s radiant positivity infuses our team with energy and camaraderie, making her an indispensable asset to our workplace.
Career highlights:
Following my Master’s in Management from ESA Business School, I have been part of Publicis Groupe team for over 6 years. My journey began as a Performance Executive on the Dubai Tourism account, eventually evolving into a Managerial role. Later, I made a strategic shift to Media Planning with the Spark team in KSA. My versatile portfolio includes Aramco, Diriyah, and Noor Riyadh, and currently, spearhead efforts on Kayanee, a rising Saudi brand. My career is marked by unrelenting commitment, innovation, and an eagerness to learn which collectively contribute to delivering exceptional results.
Guiding principles:
“Dare to dream” is my guiding principle, symbolizing limitless potential and innovative thinking. It represents the courage to envision grand ideas, challenge norms, and convert visions into reality, demonstrating that nothing is beyond reach.
Side hustle:
I am the owner of an online shop called Catch A Pillow. I delight in creating customized pillow designs. Balancing this passion with work commitments can be challenging, but the joy of crafting memorable experiences for my clients through personalized pieces makes every moment worthwhile.
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