Campaign’s Media Faces to Watch 2024 – Abdullah Homsi, Publisher Partner Manager MEA, Yandex Ads
Age: 30
Nominated by John Evegeni Pavlov, General Manager MEA:
Abdullah has been an invaluable member of our team here at Yandex, where he currently serves as a Business Development and Customer Success Manager. Abdullah has consistently demonstrated exceptional dedication, professionalism, and expertise in his field. He has been instrumental in seeking new partnerships with clients and publishers, leveraging his extensive network and market knowledge to great effect.
Career Highlights: With a degree from the University of Okan in Istanbul, Turkey, Abdullah’s professional journey has been rich and diverse, spanning various industries from education to construction, culminating in his current role in the media sector. His engineering background has equipped him with invaluable problem-solving skills, enabling him to navigate through complex challenges. Abdullah’s tenure in a Fortune 500 company exposed him to diverse cultures, enriching his understanding of global dynamics. Notably, he has successfully closed sales exceeding $1,000,000 and managed a portfolio of 146 websites and publishers across the Middle Eastern region. He is now poised to embark on a new chapter with Yandex, with aspirations for continued growth and success.
Guiding Principles: Abdullah holds teamwork and relationship-building in high regard, recognising their pivotal role in fostering trust. He believes that trust opens doors to myriad opportunities, both personally and professionally. Transparency forms the bedrock of his client relationships, ensuring alignment of intentions, particularly concerning task allocations.
Side Hustle: Beyond his professional endeavours, Abdullah is deeply passionate about gaming and content creation. Under his TikTok alias, Abood Reviews, he produces engaging content centered around gaming stories and reviews. His Arabic content has garnered significant traction, amassing a following of over 75 thousand loyal followers and accumulating more than 5 million views on his videos.
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