Campaign’s Media Faces to Watch 2022 – Shadie Berro, Integrated Media Planner, Magna Mena
Age: 28
Firas Hariz, Integrated Media Manager, Magna Mena: Shadie has only been a part of the Magna family for a short time, but he has rapidly established himself as a valuable member of the team. He possesses all of the qualifications necessary to continue climbing the media ladder. Despite the limitations of physical touch, Shadie puts out his best effort in all he does, and in a short period of time, he has effectively built solid connections and credibility with his clients. Above all, Shadie is a really passionate individual who charms everyone! With his loving character, personality, and devotion, he will undoubtedly have a long and prosperous future.
Career highlights
When I joined Magna, I realized that success in the world of media planning requires impressive analytical skills, a visionary eye for the larger perspective, and undeniably outstanding communication and negotiation talents. With these attributes, coupled with experience in media planning and high-level account management, you will make it in this industry.
It’s been almost a year since I was exposed to the media industry after moving to Dubai from London. As the first year comes to pass I have built and sustain excellent working relationships with clients, partner agencies, and media vendors as well as handling campaigns across most major platforms (Digital and Offline).
My proven success in achieving client marketing goals and revenue objectives, along with my ongoing training in media planning and campaign management, will contribute immensely to the success of my career.
Guiding principles
Keeping a positive mindset and living each day to the fullest. We need to remember that if we miss anything or make mistakes, its not the end of the world.
Side hustle
I have taken the time I had during lockdown to learn about the stock market and blockchains. I now have a diverse portfolio of assets ranging from stocks, cryptocurrencies and NFTs
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