Campaign’s Faces to Watch: Brand Edition 2024 – Tasneem Al-Tamimi, Sr. Marketing & PR Manager – MENA, PUBG MOBILE, Tencent Global Level Infinite

Campaign’s Faces to Watch: Brand Edition 2024 – Tasneem Al-Tamimi, Sr. Marketing & PR Manager – MENA, PUBG MOBILE, Tencent Global Level Infinite

Age: 29

Nominated by Joe Zoghbi, Team Leader, PUBG MOBILE, Tencent Global Level Infinite:
Tasneem exemplifies the ideal blend of product knowledge, user understanding, and creativity. Her grasp of product features and audience needs allows her to translate business challenges into innovative solutions that exceed expectations. Her insights into the gaming community’s preferences have enhanced our marketing strategies for PUBG MOBILE. Tasneem’s ability to identify and leverage user passion points sets her apart, crafting engaging campaigns that deliver value. Her foresight in market trends ensures our strategies are effective and innovative, driving brand engagement.

Career highlights

With nearly a decade of experience in the MENA market, Tasneem excels in marketing, communications, brand management, and influencer partnerships. Her expertise spans technology, gaming, and lifestyle sectors, working with some of the biggest global brands. As a dedicated professional and avid gamer, she has driven major marketing & PR strategies and established herself as a key figure in the industry, particularly within technology and gaming. Tasneem’s passion, leadership, and deep cultural insights have significantly shaped her success and contributions to PUBG MOBILE and the market.

Guiding principles

Tasneem’s guiding principle is to blend passion with professionalism.  She values genuine communication, using cultural insights and vast experience to connect with diverse audiences and achieve meaningful results.

Her mantra: “Lead with passion, deliver with excellence.”

Side hustle

Tasneem delves into the rich tapestry of cultures and dialects in the Middle East, unveiling their beauty through travel, workshops, and online content. By authentically representing each culture, she fosters understanding and connection worldwide.

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