Campaign’s Faces to Watch: Brand Edition 2024 – Nour Hesham, YSL brand manager, L’Oreal Egypt

Campaign’s Faces to Watch: Brand Edition 2024 – Nour Hesham, YSL brand manager, L’Oreal Egypt

Age: 30

Nominated by Salma Gohary, Media Director – Client, Essence Mediacom:
As a valued partner, Nour brings a great level of passion, positivity, and professionalism to our collaborative efforts. Her eagerness to explore new ideas and continuously expand her knowledge base is inspiring, driving her to constantly seek innovative solutions. Nour’s meticulous attention to detail and collaborative spirit ensure that every project is executed flawlessly and with seamless teamwork and great results.

 

Career highlights

I’m Nour Hesham, a 29-year-old manager with a passion for the beauty and luxury industries. My career journey started with Redbull Egypt while I was still attending university. This experience fueled my ambition, leading me to a Senior PR role at Azza Fahmy Jewellery, where I further developed my skills within the luxury sector. I then joined L’Oréal Egypt’s Luxury division, starting as a Brand Manager for Lancôme. Currently, I’m dedicated to leading YSL Beauty.

 

Guiding principles

It’s perfectly natural not to have all the answers right away. What truly matters is your willingness to ask the right questions at the right time. Embrace your curiosity and never let a lack of knowledge hold you back. Remember, the quest for knowledge is a journey, not a destination.

Side hustle

When I’m not immersed in the exciting world of beauty innovations and trends, I’m an avid explorer at heart. I have a genuine passion for venturing outdoors and embracing new discoveries, whether it’s uncovering hidden gems in unfamiliar places or immersing myself in diverse cultures.

 

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