Campaign’s Faces to Watch: Brand Edition 2024 – Imane Hassan, Group PR and Communications Manager, Andalusia Health Group
Campaign’s Faces to Watch: Brand Edition 2024 – Imane Hassan, Group PR and Communications Manager, Andalusia Health Group
Age: 27
Nominated by Lamiaa Ameen, I was her Direct Manager at Andalusia Health Group till this month as a (Group Branding and Communications Manager), Things Agency:
Imane is one of the finest PR and Communications professionals I’ve worked with, regarding dedication, attention to detail, smartness, and hard work, her loyalty to the place is on a bigger view when it comes to technicality, achieving her KPIS never was a question, even when faced with challenges. she knows how to get the job done and how to create a success story without exhausting resources. She is a planner and a strategic thinker, and she always infuses her work with untraditional and creative ideas, making her a truly face. to watch.
Career highlights
Imane, a dynamic Media, Communications, and PR professional, boasts a decade of experience. Currently, she is the Group PR and Communications Manager for Andalusia Health Group, known for her strategic thinking and innovative approach, and she excels in crisis management, media relations, and communication strategies. She brings a unique perspective with global market experience in Hong Kong, UAE, Egypt, and Saudi Arabia. Imane’s passion and professionalism make her a standout in her field, ensuring impactful results and earning her recognition as a trusted expert in the industry.
Guiding principles
My guiding principle is the transformative power of storytelling. Like a balanced recipe, PR and media blend elements to create a memorable masterpiece. Crafting narratives that resonate, I aim to captivate audiences and drive meaningful engagement.
Side hustle
After hours, I swap my PR hat for a chef’s apron, turning to cooking and baking as my creative outlet. From crafting compelling stories to concocting culinary wonders, I find joy and inspiration in both worlds.
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