Campaign’s Faces to Watch, Brand Edition 2022 – Claudia Raya Garcia, senior digital marketing executive, Parfums Christian Dior
Age: 27
Nominated by Felipa Monteiro, senior manager e-business, CRM and digital marketing: Claudia has been recommended by our agency Publicis/Spark Foundry for her excellent work on the account and ability to work well with the team. Her positive disposition and eagerness to learn, make Claudia a delight to work with.
Bio
Claudia, originally from Majorca, Spain, started her career in 2016 at the OMD media agency in London working on the EMEA Apple account. There, she built her Digital Marketing expertise working on one of the biggest brands in the world, managing major campaigns including the award-winning iPhone launches. During her time at OMD, she was also selected to participate in the 2018 International Advertising Association PAC training, where she worked on a launch proposal for the Google Pixel brief. After a couple of months of sabbatical backpacking in Asia, Claudia decided to move client-side in 2020 taking up an exciting opportunity in Dubai to manage digital marketing at Parfums Christian Dior.
Guiding principles
Always push yourself beyond your boundaries. Claudia’s life motto is: “Change begins at the end of your comfort zone”.
Side hustle
Claudia has always loved helping others since she was young. This has led her to volunteer at various NGOs and refugee camps. She is also currently part of Rotaract Dubai (part of the Rotary Club), where she actively engages in community service projects here in Dubai.
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