Campaign’s Faces to Watch, Brand Edition 2022 – Carla El Hachem, advertising and media manager, Nissan Middle East

Campaign’s Faces to Watch, Brand Edition 2022 – Carla El Hachem, advertising and media manager, Nissan Middle East

Age: 28

Nominated by Yara Yousef Maroun, advertising, social and media deputy general manager at Nissan Middle East: Carla is a passionate Marketer that continuously looks for ways to change communication through stories, connections and experiences. She well knows that Marketing is the generous act of helping consumers solve a problem; making her devised campaigns serve the true and correct purpose of brand communication.

 Carla is the definition of a Marketer to Watch.

Bio

Carla is a passionate marketing manager with extensive experience on the agency and client-side in building and growing iconic global brands in the MENA region like Coca-Cola & Nissan.  She has the unique blend of strategic mindset, raw creativity, media skills and business acumen with an obsession for learning, innovative thinking, and making things happen.

She currently leadsas advertising & media manager in the planning and execution of Nissan’s regional brand marketing campaigns across all paid, owned and earned channels.

Guiding principles

“Be the best that you can be and always do what’s right.”

She is also a firm believer that moving is living, literally. There is nothing more rewarding for me than to constantly push boundaries, physically and mentally and work on becoming the best version of myself.

Side hustle

She is absolutely passionate about sports with an insatiable love for adventure, mountaineering, the outdoors, and everything in between.

Go back to the main article.