Campaign’s Digital Faces to Watch 2025 – Mohamed Eraky, Performance Executive, Mindshare MENA

Campaign’s Digital Faces to Watch 2025 – Mohamed Eraky, Performance Executive, Mindshare MENA

Age: 23

Nominated by Ibrahim Ghazal, Head of Performance & Programmatic:
I’m thrilled to support Eraky’s nomination for Digital Faces to Watch 2025. He’s a quick learner who adapts easily and consistently delivers outstanding results. But beyond his skills, he’s also kind, approachable, and has a great sense of humor. His positive energy strengthens teamwork and keeps morale high. M. Eraky doesn’t just excel in his role—he creates an environment where others feel motivated and enjoy working alongside him. His mix of talent and personality truly makes him a standout in the field.

Career highlights

I’m 23, Marketing degree holder from the British University in Egypt and London South Bank University, currently a Performance Executive at Mindshare MENA. Having transitioned from offline to digital media, I was expected to take longer in training to start activating campaigns, but I paced effectively with the help of my managers and launched my first campaign in 4 weeks. Since then, I’ve managed campaigns across Kuwait, Bahrain, Egypt, and Jordan. After 6 months, I took over key clients in Saudi Arabia, which pushed me to learn even more about different platforms and allowed me to excel as well as apply my knowledge and expertise.

Guiding principles

Adapt fast, learn constantly, and deliver results. Teamwork and communication are my main drivers. I believe in taking ownership, staying ahead of industry trends, and most importantly, turning challenges into opportunities. Every campaign is a chance to innovate and grow, both for the client and myself.

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