
Campaign’s Digital Faces to Watch 2025 – Kathleen Marie Ferreol, Account Manager, digitalfarm
Age: 23
Nominated by Bethany Powell, Account Director:
Kathleen has been instrumental in leading major social media campaigns for top destinations like Yas Bay Waterfront and Yas Marina Abu Dhabi. She independently spearheaded the highly successful 100 Days of Summer campaign, delivering outstanding results alongside the client. A top communicator and highly organized professional, she thrives under pressure, handling large-scale projects with ease. In a short time, she has risen from Executive to Manager and is on the path to becoming a Team Lead due to her exceptional performance. Katie’s drive, dedication, and commitment to continuous learning make her a standout talent and a true asset to our team.
Career highlights
Kathleen is a passionate and results-driven marketing specialist who thrives on building strong client relationships and bringing campaigns to life. She’s led major social media initiatives, from waterfront activations to high-profile concert launches, creating buzz and engagement along the way. With experience working alongside some of Abu Dhabi’s biggest industry players, she knows how to foster connections and make an impact. Now, she’s focused on onboarding new clients and helping them grow, proving time and again that she can take accounts from the ground up and turn them into success stories.
Guiding principles
In a fast-paced, ever-evolving industry, Katie is committed to continuous learning, refining both hard and soft skills. This enables her to communicate effectively with clients while leading her team with impact, optimizing workflows along the way.
Side hustle
Kathleen is a passionate coder with a bachelor’s degree in Interactive Media, specializing in web development, robotics, and AI. She aims to deepen her understanding of AI in digital marketing, seamlessly blending technology and creativity.
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