Campaign’s Creative Faces to Watch 2025 – Melquiades Christian M Abrera, Content Manager, FP7 McCann

Campaign’s Creative Faces to Watch 2025 – Melquiades Christian M Abrera, Content Manager, FP7 McCann

Age: 28

Nominated by Ibrahim Hasan, Head of Digital:

Mel’s creativity and artistic vision are invaluable, bringing a fresh perspective to every project. His charisma and passion make him not just a great creator, but also a fantastic team player. Always pushing boundaries, he never settles, constantly learning and evolving. His versatility across high-end production and social-first content makes him truly one of a kind.

Career highlights

With eleven years in content creation, I’ve worked across diverse brands, from Fly Emirates to Subway and General Motors. I’ve helped reshape brands, aligning their identity with dynamic social-first content. Equally passionate about high-production cinematic shoots and fun, trend-driven content, I bring versatility, dedication, and a constant drive to improve.

Guiding principles

Passion drives my approach to content. I seek creative challenges that push me to deliver the best possible outcome, one that satisfies both the client’s vision and my artistic standards. Every project is an opportunity to grow, innovate, and refine my craft.

Side hustle

Outside of content, I’m a music artist with Charlie119, recently performing at the F1 Abu Dhabi Grand Prix, opening for Maroon 5. I’m also passionate about photography and cinematic content, regularly sharing my work on social media as a creative outlet.

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