Campaign’s Creative Faces to Watch 2025 – Ghida Makki, Art Director, Publicis Groupe – Creativity At Scale

Campaign’s Creative Faces to Watch 2025 – Ghida Makki, Art Director, Publicis Groupe – Creativity At Scale

Age: 26

Nominated by Sary Najjar, Senior Creative Director:

Ghida is known for her impeccable eye for aesthetics and innovative approach to art direction. She seamlessly blends the latest trends with timeless design principles, ensuring every project is fresh and unique. Ghida’s creative thinking and adaptability enable her to consistently offer fresh perspectives and captivating designs. Her work never repeats itself, continually pushing boundaries and inspiring those around her.

Career highlights

Today, I know that advertising isn’t just about creating beautiful visuals, it’s about telling stories that make people feel something.

Right after earning my BFA in Graphic Design from the Lebanese American University, I stepped into the professional world in the middle of COVID-19. Every creative mind I’ve crossed paths with, every brief, and every challenge along the way has shaped who I am today.

I’ve had the privilege to work on international brands like McDonald’s, Total Energies, KAFD, Saudia Airlines, and Nike, collaborating with amazing global teams at Mirum, Wunderman Thompson, and now Publicis Groupe – Creativity at Scale.

Guiding principles

I stay curious and eager to learn, believing creativity comes from asking the right questions and seeing things differently. It’s not just about trends but staying open and unafraid to ask. Through it all, I stay bubbly, nice, and positive, because a little warmth goes a long way!

Side hustle

Outside of work, my happy place is drawing, swimming, and exploring new cities whenever I can!

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