Campaign’s Creative Faces to Watch 2024 – Megan Fowkes, Senior Art Director, Livingroom Dubai

Campaign’s Creative Faces to Watch 2024 – Megan Fowkes, Senior Art Director, Livingroom Dubai

Age: 30

Nominated by Seyoan Vela, CCO:
Meghan came from working on Etisalat at BBDO, so we always knew she was a fast learner and hard worker.

In 2 years at Livingroom, Meghan has won the Outdoor Grand Prix at Dubai Lynx and become a thought leader on Ai – having been one of the few creatives in 2023 to produce a whole campaign using Ai for our client,Expo City Dubai. As well as being the most awarded designer in the region at the Loeries, Ithink that’s enough to qualify her as a face to watch.

Career highlights

My appetite for art, animation and pretty much anything shiny is what led me to the world of brands.

I graduated with a degree in Information Design in South Africa, after which I worked at a boutique agency there for two years. I then fell, face first into the fast-paced land of sand to explore its possibilities and take on the challenge of a totally new creative environment. I worked at Impact BBDO for two years before starting at Livingroom at the beginning of 2022. I’m passionate about ideas with purpose and to this day, still cry during emotional commercials.

Guiding principles

I have always been extremely hard on myself but in many ways, I think this has pushed me to create better work and to never give up. I also think that when you are passionate about something there’s nothing you can’t do.

Side hustle

I don’t have one unless taking naps in hidden locations counts.

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