Campaign’s Creative Faces to Watch 2024 – Laila Zaqout, Graphic Designer/Visual Animator, Radix Media MENA

Campaign’s Creative Faces to Watch 2024 – Laila Zaqout, Graphic Designer/Visual Animator, Radix Media MENA

Age: 24

Nominated by Ahmad Hussain, Head Of Creative:
Laila is one of the most responsible professionals I’ve worked with. Her drive for improvement fuels her innovative thinking. She knows a lot about creative tools and understands how to match creativity with business goals and key performance indicators. Laila’s excitement and continuous search for knowledge are impressive; they keep her from getting stuck in a rut and help her grow. On a personal note, she has been an invaluable team player and a supportive pillar for my creative work. In high-pressure situations where time is of the essence, she’s undoubtedly the team member you can rely on.

Career highlights

I am Laila Zaqout, a Graphic Designer/Visualiser, fuelled by passion and perseverance. With over two years at Radix Media Mena, I’ve immersed myself in transforming ideas into visual stories, blending creativity with practicality, and crafting purposeful designs. Radix’s supportive environment has fostered my evolution, exploring innovative content.

My journey began during university, driven by independence and artistic exploration. From training to freelancing, I’ve embraced diverse roles before finding my home at Radix, continually refining skills in multifaceted projects.

Guiding principles

As a largely self-taught individual, I value dedication and humility, always staying open to opportunities for improvement. In this rapidly evolving field, I integrate new trends into my projects, continuously refining my craft. I believe passion and wholehearted dedication are essential for success.

Side hustle

Occasionally, I Take on freelance projects in graphic design, illustration, and translation. I view these opportunities as avenues for growth, enabling me to broaden my expertise and infuse fresh perspectives into my work.

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