Campaign’s Creative Faces to Watch 2024 – Fatema Mohammed, Senior Account Executive, Brodmann10

Age: 23

Nominated by Noor Shihab, Managing Director:
Fatema’s journey at Brodmann has been remarkable. Joining at 21 with no prior experience, she quickly became a learning magnet. Demonstrating a senior attitude towards clients, showcasing innate understanding.

Her effort in reworking a major product launch just 7 days before its scheduled date with a new campaign showcased her remarkable sense of time shaping her step into the role of Senior Account Executive.  It comes as no surprise that Fatema’s outstanding performance earned her the Brodmind Award for exceptional top-tier performance within her team.

Career highlights

Stepping into the role of Senior Account Executive at Brodmann at the age of 23 marked the inception of an essential chapter in my career journey. With each passing year, I’ve honed my skills, crafting bespoke narratives for big brands including Nescafe, Maggi, Nido, Cerelac, Burger King, Kitkat, Ahmed Tea, and Switch.

Through a blend of strategic foresight and refined plans, I’ve helped these brands to integrate within Iraq’s vibrant market. This journey has not only elevated brand prominence but also fostered enduring connections with local cultural insights, driving growth and expansion.

Guiding principles

I’ve always dedicated myself to excellence and passion, propelling me forward. With a strong sense of ownership for the brands I manage, I aim to make a meaningful impact. Fueled by curiosity and a drive to create real experiences, I strive to leave a lasting impression, empowering brands.

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