Campaign’s Brand Faces to Watch 2025 – Saima Abid, Social Media Executive, Bayut

Campaign’s Brand Faces to Watch 2025 – Saima Abid, Social Media Executive, Bayut

Age: 25

Nominated by Emma Dourado, Social Media Manager:
She brings creativity, speed, and strong attention to detail. She’s highly engaged in daily activities and quick on her feet. During the TruBroker launch, she took full ownership of creating engaging content with our partners, driving the campaign’s visibility. Her ideas are fresh, her execution is fast, and she never compromises on quality. She’s a reliable, proactive team member who adds value to every project.

Career highlights

As a Social Media Executive at Bayut. I’ve created content for the TruBroker campaign and Bayut Awards, managed live event coverage, and helped grow the Instagram following from 85K to 103K in one year. I’ve received internal recognition for creative storytelling and fast, high-quality content execution.

Guiding principles

I believe creativity and efficiency should always work together. Great work doesn’t need to take forever if done with purpose and intention. I focus on delivering strong ideas quickly without compromising quality.

Side hustle

I run a female-only car group to create a safe and empowering space for women who love cars. We host meets and build community through shared passion. I am also into fitness and plan to create content that motivates others through movement and strength.

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