Campaign’s Brand Faces to Watch 2023 – Aya Hafez, Senior Team Leader, Vodafone Egypt
Age: 30
Nominated by Mohamed Hammad, Senior Manager – Media:
I have seen and worked with lots of talents in the market over the past 15 years, which mostly came from agency background, yet when I joined Vodafone, and got to work with Aya – Senior Team Leader, and compared her to the previous teams/Talents that I managed before in previous jobs, I was surprised that she didn’t grow in a media agency. Aya was also acknowledged as a “Top Talent” within Vodafone based on with her level of dedication, commitment, and attention to details that is unmatched, and inspiring.
Definitely a talent to watch out for
Career highlights
With over 9 years’ experience in diversified marketing functions. I started my Journey in Vodafone since 2017, and currently work on the integrated offline and digital media within marketing team with a passion to drive growth within the different business functions in a leading digital first community. Across the past 5 years in Vodafone, I’ve been nominated for Top Talent profile. Participated in t increasing the active base across different performance products across the business (Ana Vodafone App installs, post-paid acquisitions, VF Cash wallet).
Guiding principles
The work you do, reflects who you really are. So, always aim to create work that you’re proud of.
Side hustle
I have a passion for wakeboarding and surfing.
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