Ibrahim Al-Mutawa, Co-Founder and Managing Partner, Jummar PR, has been recognised on Campaign Middle East’s 40 Over 40, which honours leaders who have shaped the regional brand and marketing industry over the past 15 years and more. Al-Mutawa holds 20 years of experience in the industry, having spent 20 years in the region.
This is not a ranking. It is the first edition of an annual platform created to spotlight senior industry figures aged 40 and older. They represent different disciplines and different leadership styles but are all builders of brands and businesses. These have been recommended as caretakers of client trust and custodians of culture. The 40 over 40 list celebrates the people who have moved the needle – not for a season or for a single campaign cycle, but for several years.
Ibrahim Al-Mutawa is co-founder and managing partner of Riyadh-based consultancy agency Jummar PR. Working in the heart of the journalism and public relations industries for more than two decades, Al-Mutawa has led Jummar since 2021 and has supervised the expansion of the company’s portfolio to include prominent clients across aviation, finance, real estate, media, technology and education. Before founding Jummar, Al-Mutawa served a three-year stint with BCW, leading the agency’s Saudi operations as vice president. He also holds a background in journalism, having worked with several leading business news titles. He was a treasury correspondent for Reuters’ Riyadh bureau and a KSA correspondent for Forbes Arabia.
TOP ACHIEVEMENTS OVER THE PAST 12 MONTHS
- Working with three of the top 100 companies in the Saudi stock market.
- Rixos Obhur Jeddah opening.
- Winning the Al Rajhi contract.
CLIENT RECOMMENDATION
Waleed Al-Ahmed
General Manager of Corporate Communications and Flynas Official Spokesperson, Flynas
This is our fourth year with Jummar PR team. I trust our partnership and consider ourselves as one team.








