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BMW partners with Legends Football League in sustainability drive

Importer AGMC will supply an all-electric fleet in keeping with the event's commitment to sustainability.

BMW and AGMC, its official importer for Dubai, Sharjah and the Northern Emirates, has partnered with the Legends Football League as the exclusive VIP Player Transport Partner.

AGMC will supply an all-electric fleet of 10 BMW iX cars in keeping with the event’s commitment to sustainability.

This further cements the brand’s role as a leader in e-mobility, having delivered a total of over 1.5 million electrified vehicles to customers to date.

 The Legends League for football will be opening with a spectacular ceremony on Saturday, November 18 at Al Maktoum Stadium, the home ground of Al Nasr Club,

It will bring together football royalty from around the world and promises an unforgettable display as football legends, including several World Cup and Ballon d’Or winners, gather for a historic game.

 Ayhan Olcer, CEO of AGMC, said: “We are thrilled to contribute to the vision of a sustainable and landmark football event. Supplying sustainably powered vehicles, in line with the event’s ambitions to reduce its environmental impact, we’ll be shuttling the players in the BMW iX.

“Our partnership with the Legends League showcases our commitment to sustainability and our dedication to providing luxury transport solutions that don’t compromise on performance or the environment.”

BMW is committed to establishing electromobility as one of the main pillars of sustainable individual mobility.

By combining high-performance electric vehicles and world-class sporting events, the premium brand continues to lead the way in demonstrating that sustainability and luxury can go hand in hand and deliver a memorable football experience.