The Work

Alfa – Midline

The latest TV campaign from Leo Burnett Beirut for mobile operator Alfa stars Nabil, the embodiment of someone who has been stuck in the middle their entire life and never stood out.

Project: Midline
Client: Alfa Telecom
Creative agency: Leo Burnett Beirut
Executive creative director: Malek Ghorayeb
Creative director: Areej Mahmoud
Associate creative director: Rana Najjar
Art directors: Daniela Abdo, Dalia Fadel
Deputy managing director: Nada Abisaleh
Client servicing: Samer Makarem, Ranwa Sinno, Jad Hindi
Digital: Samer Choueiry
Media agency: VivaKi
Director: Wissam Smayra
Producer: Ray Barakat
DOP: Yves Sahnaoui
Production company: Clandestino

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