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Type of agency
Out of Home
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Ownership
Multiply Media Group
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Head office
Abu Dhabi
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Year founded
AGENCY BIO
Part of Multiply Media Group, Viola Media is Abu Dhabi’s leading Out-of-Home media company offering 85 per cent market coverage, with over 20 years of giving brands the reach to be everywhere that matters.
Viola Media’s proposition is clear: flexibility meets visibility, and precision meets scale. The company partners with agencies and brands to shape campaigns with purpose – enabling clients to grow alongside a city defined by transformation and ambition.
Properties:
Digital Assets:
- The Digital Link: 18 digital bridges in Abu Dhabi
- The Vision Network: The Skyline at Al Hosn: 1 digital screen at Hamdan St. Opposite Qasr Al Hosn; The Marina wall at Al Bateen: 1 digital screen; The Pointe at Al Reem Island: 2 digital screens in Abu Dhabi
Transit:
- Firefly taxi screens: 100 Taxis in Abu Dhabi
- Bus wrap for public buses in Abu Dhabi
Static:
- Lampposts: 2204 Faces in Abu Dhabi
- The Link: 39 bridge banners in Abu Dhabi and 29 bridge banners in Dubai
- Hoarding: 1 face
Leadership Panel

James Bicknell
Group Chief Executive Officer

Henrietta Shakespeare
Chief of Staff

Dean Crossland
Chief Financial Officer

Ahmed Emam
Chief Revenue Officer

Sean Gadsby
Head of Programmatic



