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Agency

Mindshare

  • Type of agency

    Media agency

  • Ownership

    WPP; GroupM

  • Head office

    Dubai, with offices in Saudi Arabia (Jeddah & Riyadh), Kuwait, Bahrain, Iraq, Jordan, Lebanon, Egypt, Tunisia, Morocco

  • Number of staff

    250+

  • Year founded

    1999

AGENCY BIO

Mindshare is a global media and marketing services company that operates as a part of GroupM, which is the world’s largest advertising media company. We are a leading global media agency network dedicated to propelling good growth for our clients through precise human intelligence and the intentional use of media. Good growth, characterised by enduring and sustainable business expansion, plays a pivotal role in shaping a better society and world. Our approach to accelerating growth involves seamlessly integrating media, creative solutions and technology. We prioritise fostering strong customer relationships, amplifying customer voices and implementing realtime activation strategies, all supported by data-driven insights to elicit a robust response. Our team of 10,000 individuals operates across 116 offices in 86 countries.

Regional lead: Samer Majzoub

Key clients:

Abu Dhabi Media OfficeAmericana FoodsArab BankDuVirgin MobileEVICFerreroHenkelInma BankKuwait Finance HouseNew MurabbaPublic Investment FundQNBRolexRed Sea GlobalQatar TourismProperty Finder

SERVICES

Ad techcommunications planningconsultancycreative ideatione-commercemarket researchMedia buyingMedia planningsocial mediastrategy