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Type of agency
Media agency, Saudi agency
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Ownership
Middle East Communications Network (MCN) /Interpublic Group
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Head office
Dubai
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Number of staff
120
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Year founded
2005
AGENCY BIO
Head of Company: Lara Arbid
Contact: +966 (011) 2152211, +971 4 445 4647
At Magna, our mission is to be the driving force behind our clients’ success by delivering unparalleled media and communication solutions across MENA. Our vision is to redefine industry standards, envisioning a future where businesses thrive through a fusion of great strategies and innovation. Our expertise enables our clients to benefit from cutting-edge solutions that deliver tangible business results. As part of MCN and globally IPG, we generate outstanding value from research, tools and competitive media rates, enabled through our group’s buying power.
Tech Partners: Adjust, Kochava, Appsflyer, Zapier, Oracle , GCP, Datorama, Flashtalking, Salesforce, and Google.
Services: Digital and traditional media services, integrated media strategy and activation, communications planning, market research, consulting, social media, SEM, programmatic media, mobile partnerships, analytics and BI, and DCO.
Key Clients: Dubai Holding Group, Dubai Properties, Meraas, Jumeirah Group, Dubai Parks & Resorts, Global Village, Nahdi Medical Company, Banque Saudi Fransi, Twinings, Commercial Bank of Dubai, Canon, Parkin, Mountain View, Al Jazirah Ford and BTC Gold.
Awards: Magna Global has won over 100 Global and Regional awards. 2024 wins include: Campaign ME Agency-Of-The-Year – Best Performance Marketing Agency, 5 MENA Digital Awards, 1 Search Award, and 2 MMA MENA Smarties.
Leadership Panel

Lara Arbid
CEO MENA

Santadip Roy
Managing Director MENA

Nameer Abou Ismail
General Manager, KSA

Sini Baby
CFO MENA

Karim Masri
Head of Digital KSA

Ahmed Abayazeed
Head of Performance



