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AdsAdvisor expands to MENA

“Teams in the MENA region are scaling fast, but they often lack a single source of truth for marketing, financials, and creatives,” said Eugene Chernysh, Chief Operating Officer at AdsAdvisor.

AdsAdvisor, an all-in-one marketing platform powered by MY.GAMES, has officially launched in the MENA region.

AdsAdvisor, an all-in-one marketing platform powered by MY.GAMES, has officially launched in the MENA region, accelerating its global expansion and offering mobile companies in gaming, fintech, lifestyle, and health & fitness a comprehensive solution for data-driven growth.

The MENA mobile market is experiencing rapid acceleration – fueled by rising in-app revenues, expanding gaming audiences, and an increasing demand for transparent UA operations. Yet marketing teams across the region face growing complexity: fragmented analytics, limited visibility of iOS performance, rising creative production costs, and heavy manual workflows. AdsAdvisor aims to address these challenges with a unified ecosystem that consolidates analytics, forecasting, creative management, and UA automation in one platform.

“Teams in the MENA region are scaling fast, but they often lack a single source of truth for marketing, financials, and creatives,” said Eugene Chernysh, Chief Operating Officer at AdsAdvisor. “AdsAdvisor is built on years of real experience managing dozens of top-performing mobile products with a combined annual spend of over $100 million. We’re bringing this expertise to MENA to help businesses accelerate growth, improve efficiency, and compete globally.”

The platform also features AdsRobot, an automated testing engine that runs Meta creative tests and delivers early-performance insights.

To mark its MENA launch, AdsAdvisor is introducing a referral program for companies, media partners, and influencers.

the authorHiba Faisal
Hiba Faisal is a Junior Reporter at Campaign Middle East, part of Motivate Media Group. She handles coverage on sports marketing, the luxury industry, social media trends and influencer marketing. She specialises in exclusive features that bring industry leaders together to offer insights on the latest trends and pressing topics, highlighting how brands and agencies build emotional connections through relevance, authenticity and storytelling. Alongside her daily reportage, she is tasked with the brand’s social media presence, which includes producing and editing reels, interviews and behind-the-scenes footage for Campaign’s digital platforms.