
Campaign’s Digital Faces to Watch 2025 – Zahi Naushad, SEO Specialist, SEO Sherpa
Age: 26
Nominated by Hazal Ulubas, SEO Specialist:
Zahi is a rising star in every sense – his recent industry award reflects his exceptional SEO talent, strategic mindset, and results-driven approach. Whether mastering technical optimization, driving content performance, or simplifying complex ideas for clients and peers, Zahi combines expertise with outstanding communication skills. A natural mentor and collaborative team player, his passion for learning and pushing boundaries elevates both his own work and the team around him. With his rare blend of technical mastery and leadership potential, Zahi is not just a face to watch – he’s a future leader in the making.
Career highlights
Zahi is an award-winning SEO professional, named Rising Star 2024 at the MENA Search Awards. In just two years, he’s earned multiple promotions while managing over 15,000 keywords across 18+ clients. His analytical mindset, technical expertise, and creative search strategies consistently drive results. Beyond work, Zahi is a dedicated learner, continuously upskilling to stay ahead of industry shifts. From mastering SEO to conquering a 45km bike ride across Dubai and developing professional equestrian skills, his relentless drive defines both his career and personal life – making him a true Face to Watch in 2025.
Guiding principles
Zahi’s approach is built on integrity, ownership, and transparency. He believes in constant learning, pushing limits, and embracing every challenge with resilience. As a team player and future leader, he’s passionate about sharing knowledge and empowering others to grow – creating a collaborative culture where everyone thrives.
Side hustle
Zahi wears many hats outside work – co-founding Ghawy Oud & Perfumes, managing the digital presence for his family’s restaurant brands, and diving deep into cryptocurrency trading and blockchain research. Whether building brands or analyzing markets, his entrepreneurial mindset keeps him constantly learning, adapting, and growing.
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