Campaign’s Digital Faces to Watch 2025 – Rabih Chehayeb, Senior Digital Account Manager, TBWA\RAAD Lebanon

Campaign’s Digital Faces to Watch 2025 – Rabih Chehayeb, Senior Digital Account Manager, TBWA\RAAD Lebanon

Age: 29

Nominated by Rony Skaf, Executive Digital Director:
Rabih has quickly become an essential part of the team, consistently delivering projects on time without compromising on quality. He’s a pro at managing case studies and making sure each project is captured in a way that really highlights the team’s work.

What really stands out is their ability to build strong relationships across different teams, making collaboration seamless and ideas flow effortlessly. Whether it’s keeping projects on track or bringing everyone together to make things happen, Rabih makes a real impact on every project he touches.

Career highlights

With nearly a decade in the digital world, I’ve seen firsthand how innovation isn’t just an advantage, but it’s becoming essential. I’ve worked with top regional and international brands, leading campaigns that blend creativity with data to drive impact. From digital strategies to execution, I thrive on pushing digital boundaries, embracing emerging tech, and finding new ways to connect and engage with customers. In a constantly evolving landscape, staying ahead isn’t optional, it’s the key to delivering meaningful results. For me, digital is not just a tool, but a key driver of transformation and growth in brand experiences.

Guiding principles

Stay curious, think big, and always put the audience first. Creativity should be data-informed, not just instinct-led. Collaboration fuels great ideas, and adaptability keeps you ahead. Most importantly, results matter, because great marketing isn’t just about visibility, it’s about creating meaningful impact and driving value.

Side hustle

Beyond work, I stay active by playing tennis and enjoying outdoor sports, balance is key to staying sharp and inspired. Whether exploring new trends or brainstorming fresh idea, I thrive on pushing boundaries. Staying curious, active, and adaptable fuels both personal growth and professional success.

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